Referral programs are the most effective way to acquire new subscribers for your service. They work by rewarding existing customers for referring their friends and family. For example, YouTube offers an extra discount on the regular price of a YouTube Premium subscription to people who refer new subscribers. The referrer also receives a reward, such as a gift card or free month of YouTube subscription.
YouTube launched a referral program for YouTube TV in February 2022. The company has now extended the program to YouTube Premium subscriptions. Under the program, existing YouTube Premium subscribers can earn a free month of service for each friend they refer who signs up for a new subscription. Also Read: When BSNL entered OTT race with BSNL Cinema Plus Service
How do these referral programs work?
Referral program(s) can help you grow your subscriber base by:
- Increasing your brand awareness and trust among potential customers.
- Reducing your customer acquisition cost and increasing your customer lifetime value.
- Creating a loyal community of customers who advocate for your service.
To create a successful referral program, you need to:
- Define your goals and metrics for your referral program. For example, how many new subscribers do you want to get, how much are you willing to spend per referral, and how will you measure the effectiveness of your referral program?
- Choose the right incentives for your customers. For example, you can offer cash rewards, product discounts, free trials, or gift cards. You need to make sure that the incentives are relevant, valuable, and easy to redeem for both the referrer and the referred user.
- Promote your referral program to your customers. For example, you can use email marketing, social media marketing, in-app notifications, or word-of-mouth marketing. You need to make sure that your customers know about your referral program, how it works, and how they can benefit from it.
- Track and optimize your referral program. For example, you can use analytics tools, surveys, or feedback forms to monitor the performance of your referral program, identify the best sources of referrals, and improve it based on the data and feedback. Also Read: Amazon Music HD with lossless audio is now free for Indians but with a catch
What is YouTube Premium?
YouTube Premium is a paid service that gives you ad-free videos, YouTube Music Premium, background play, and offline downloads. In addition to ad-free videos, YouTube Premium offers several other benefits, including access to YouTube Music Premium, background play, and the ability to download videos for offline viewing.
Benefits of Using YouTube Premium
- Ad-free Videos: With a YouTube Premium subscription, you can watch videos without any ads.
- Access to YouTube Music Premium: You Tube Premium also gives you access to YouTube Music Premium, which allows you to listen to music without any ads.
- Background Play: You can keep playing your favorite videos in the background while using other apps or when your screen is off. Also Read: How to logout of WhatsApp?
- Download Videos: You can download videos for offline viewing, which is particularly useful when you don’t have access to the internet.
What is the YouTube referral program?
The YouTube Premium referral program offers discounts for both referrers and referred users. Existing subscribers can get a free month of service for each friend they refer who signs up for a new subscription. Through this referral program, the leading video streaming service extends discounts to both the referrer and the newly referred subscriber.
Moreover, YouTube has followed suit by introducing the same referral program for its current subscribers. Under this program, existing subscribers can receive an additional free month of service for each new user they successfully introduce to the platform. Also Read: Best Mini Laptops to Look Out for in 2023: Upgrade your Mini laptop
Through this referral program, the leading video streaming service extends discounts to both the referrer and the newly referred subscriber. Moreover, YouTube has followed suit by introducing the same referral program for its current subscribers. Under this program, existing subscribers can receive an additional free month of service for each new user they successfully introduce to the platform. Also Read: Twitter goes premium, Introduces new paid features
YouTube Premium price in India
One of the prime questions that arises is, How much is a YouTube Premium subscription for? As per official reports, the YouTube Premium membership price starts at USD 11.99/month in the US. But with the referral link, the referred users will only have to pay USD 0.99 for three months. Also Read: Poco M4 5G with MediaTek Dimensity 700 launched in India; first look
Similarly, in India, the YouTube Premium signup with the referral link will price only Rs 10 for three months. Meanwhile, the regular price of a YouTube Premium subscription in India is Rs 129 per month. Remember, the new discounted price will only apply to first-time subscribers.
The Premium Program
Meanwhile, this offer is not available to the former Premium subscribers. You can visit the official YouTube India website for more price details regarding this premium service. Now, how do I add someone to a YouTube Premium subscription? If a person signs up for the Premium membership and pays with the referral link, they will also get an additional YouTube Premium subscription for up to 12 months.
FYI, the YouTube Premium referral program runs till May 31, 2023. Therefore, we have plenty of time to get as many users on board the service as possible. Additionally, there are some regional limitations, and this is because the referral program is still inactive in most European countries. Also Read: Poco M4 Pro 5G with MediaTek Dimensity 810 SoC, 50MP camera setup goes official in India
How do I get a premium YouTube subscription for family and friends?
Once the referral program is available, the referral program banner will automatically appear on the YouTube app for existing Premium subscribers. Furthermore, to check the YouTube referral program banner, first, open the YouTube app. Meanwhile, if the referral banner does not appear, follow the steps below.
1. Open the YouTube app on your Android or iOS device.
2. Tap on the profile picture in the top right corner
3. Select YouTube Premium subscription benefits
4. Scroll down and tap on the “Get up to 12 bonus months” banner
5. Copy the invite link.
6. Share this link with your family and friends.
For every new subscriber that signs up for Premium service, you will also get a free month of YouTube Premium. Also Read: Microsoft Windows 365 is available for general public, price revealed, and starts at Rs 1555 per Month in India
How do I keep track of YouTube Rewards?
Track your YouTube Premium referral rewards on the Reward Activity page. The Reward Activity page is accessible from the Premium Benefits section in the app. The referral programs are listed at the bottom of the page, and you can also access your referral link from there. Also Read: Amazon India lists most popular smartphones of 2021; list includes iPhone and many more
The referral link will work on both Android and iOS, and it will also work on the web. In our experience, the referral program promotion banner page is also currently missing on the YouTube iOS app. This could be likely due to restrictions from Apple, and another reason could be due to the regional limitations. But we can confirm that this program is currently active in the US and India. Also Read: Samsung Galaxy Book Flex 2 Alpha with 11th Gen Intel chip launched
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